Rockit Festival Spot Groningen

Rockit Festival is a collaboration between Spot Groningen and MOJO Concerts, celebrating the intersection of jazz, electronic and groove-based music. The festival embodies innovation, improvisation and energy — a vibrant meeting point for artists and audiences alike.

We developed the visual identity and full campaign design, and — together with the marvellous team of Spot — created the on-site event design, from stage graphics and signage to spatial branding elements that shaped the festival’s atmosphere.

The design translates Rockit’s dynamic and hybrid nature into a bold, rhythmic visual language. Geometric shapes, layered textures and vivid contrasts mirror the pulse of the music, while a flexible system allows the identity to move seamlessly across print, digital and physical space.

Our work included the logo design, typography and colour system, motion graphics, environmental design and on-site styling, creating a cohesive experience that connects visitors to the festival’s creative energy — vibrant, modern and alive with experimentation.

Visual Identity, Event and Environmental Design, Social Media